About Us

If you're going to succeed at anything in life then you have to realize that pain and discomfort are going to be a part of the process. Let us help you change the way you feel about the process.

We'll start by providing you with the best fabrics and material available on the market. Then we'll embellish them with the finest types of vinyl and embroidered motivational slogans you've ever laid your eyes upon. So when you're finished getting your ass kicked in the gym (whether trainer or self-induced), you can sit back and say "at least my clothes still look and feel good."

So, when all is said and done and you're standing there looking at that person in the mirror who is living their best life, you'll think to yourself, "pain isn't so bad after all. As a matter of fact, it's a "Good Hurt!"